Twinings Tea Meets Beauty and the Beast

By on February 28, 2017

TWININGS OF LONDON INTRODUCES SPECIAL EDITION OF DISNEY’S BEAUTY AND THE BEAST PACKAGING IN TIME FOR THE HIGHLY-ANTICIPATED LIVE-ACTION

Beloved characters are featured in charming designs on select Twinings Herbal Tea blends
New York, NY – In celebration of Disney’s upcoming release of the live-action film, Beauty and the Beast, Twinings® proudly presents special edition Beauty and the Beast packaging designs on select Herbal Tea blends to enchant the dining room of any home.
“At Twinings, we’ve been serving our guests with exceptional tea moments for more than 300 years, and we’re excited to join in celebrating a classic tale that has also been delighting people for centuries,” said Stephen Twining, 10th generation Twining. “As we eagerly await the release of the live-action film, we’re thrilled to debut the Beauty and the Beast designs on some of our Herbal Teas, where Disney fans and tea lovers everywhere can bring their favorite characters to the tea party.”

The special edition Beauty and the Beast packaging designs feature beloved characters including Belle, Beast, Mrs. Potts and Chip and can be found on four Twinings Herbal Teas that are expertly blended with the perfect balance of taste, flavor and aroma:
· Lemon & Ginger: Zesty citrus flavour of lemon combined with the pungent taste of ginger.
· Pure Peppermint: Blended with pure peppermint to deliver an invigorating tea.
· Orange & Cinnamon Spice: Blended with rooibos, savoury cinnamon and the refreshing flavour of orange.
· Camomile, Honey & Vanilla: Pure camomile and the sweet flavours of honey and vanilla.

As a sponsor of the live-action film Beauty and the Beast, a Twinings® tea cart featuring the Herbal Teas will greet attendees at the star-studded premiere event in Los Angeles on March 2, 2017. Twinings digital ambassador and avid tea drinker, Amy Bellgardt of Mom Spark, will also be stationed at the tea cart to live-tweet her favorite tea moments from the event. To follow Amy’s premiere experience, visit @MomSpark on Twitter, Instagram and Facebook.
The Twinings® special edition Disney’s Beauty and the Beast Herbal Teas are available across the United States in leading grocery stores, mass merchandisers and specialty stores until December 2017.
About Disney’s Beauty and the Beast Live-Action Film
The story and characters audiences know and love come to spectacular life in Disney’s live-action adaptation “Beauty and the Beast,” a stunning, cinematic event celebrating one of the most beloved tales ever told. “Beauty and the Beast” is the fantastic journey of Belle, a bright, beautiful and independent young woman who is taken prisoner by a Beast in his castle. Despite her fears, she befriends the castle’s enchanted staff and learns to look beyond the Beast’s hideous exterior and realize the kind heart of the true Prince within. The film stars: Emma Watson as Belle; Dan Stevens as the Beast; Luke Evans as Gaston, the handsome, but shallow villager who woos Belle; Kevin Kline as Maurice, Belle’s father; Josh Gad as LeFou, Gaston’s long-suffering aide-de-camp; Ewan McGregor as Lumière, the candelabra; Stanley Tucci as Maestro Cadenza, the harpsichord; Audra McDonald as Madame de Garderobe, the wardrobe; Gugu Mbatha-Raw as Plumette, the feather duster; Hattie Morahan as the enchantress; and Nathan Mack as Chip, the teacup; with Ian McKellen as Cogsworth, the mantel clock; and Emma Thompson as the teapot, Mrs. Potts.

Directed by Bill Condon based on the 1991 animated film, “Beauty and the Beast,” the screenplay is written by Stephen Chbosky and Evan Spiliotopoulos and produced by Mandeville Films’ David Hoberman, p.g.a. and Todd Lieberman, p.g.a. with Jeffrey Silver, Thomas Schumacher and Don Hahn serving as executive producers. Alan Menken, who won two Academy Awards® (Best Original Score and Best Song) for the animated film, provides the score, which includes new recordings of the original songs written by Menken and Howard Ashman, as well as three new songs written by Menken and Tim Rice. “Beauty and the Beast” will be released in U.S. theaters on March 17, 2017.

About Twinings
Since 1706, Twinings® Tea has been at the forefront of the tea trade, providing rewarding tea moments to consumers around the world. Customers in more than 100 countries enjoy Twinings® products. The broad range of Twinings® flavours provide a rich selection of black, green and herbal teas. Twinings® tea products are available across the United States in leading grocery stores, mass merchandisers and specialty stores and online at www.twiningsusa.com.

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About Linda Eckhardt

Linda West Eckhardt, is an award winning journalist, food writer, and nutritionist. Her more than 20 cookbooks have garnered prizes including the James Beard prize for the best cookbook for a text she wrote with her daughter, Katherine West DeFoyd, entitled Entertaining 101, Doubleday. Their follow-up book, Stylish One Dish Dinners, Doubleday, was also nominated for a James Beard prize. Their next book, The High Protein Cookbook, Clarkson Potter, remains a best seller after 12 years. That book was designed to accompany low carb diet plans. Her ground-breaking book, Bread in Half The Time, Broadway Books, was named the Best Cookbook in America by the prestigious IACP, The Julia Child award. Her award winning radio work with Jennifer English, for a national show on the Food and Wine radio network, was nominated for a James Beard Prize for a show called, “I Know What You Ate Last Summer.”